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Femme Natural Boost
Femme Natural Boost
Femme Natural Boost
Femme Natural Boost
I just got my "pink" fix from EHRENSTRÅHLE & WÅGNERT this morning. The brand they created for Femme Natural Boost is pure perfection.

"Femininity and independence were the key words in the creation of Femme’s brand, which included a complete graphic profile and packaging design. In terms of branding we wanted to express attitude and self- confidence with the female at the heart of it, which sets Femme apart from other competitors in the energy drink market. By working with a saturated yet distinctive color along with hand-drawn typeface, the can got an expression that was feminine without being perceived as cliché-like. We’ve made more things for Femme Natural Boost, like their Brand identity and their web design."

 Girl power!

5 comments:

  1. Brilliant! This is the only branding I've seen where the designers utilized pink to express femininity in a stylish, not so girly way, if you will. Love this Ana!

    ReplyDelete
  2. The packaging for this is beautiful!

    ReplyDelete
  3. ha yes girl power! Love these images.

    ReplyDelete

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