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Novelty is a boutique with a lot of character. Branded by the talented Designers at Anagrama, the shop features quirky and unique items that couldn't be found elsewhere in Calzada del Valle, Mexico. Calzada is a Fashion District surrounded by nature. "Like its attire inventory, the brand is sober and feminine but has the ability to thrive among more eccentric elements, such as the watercolor marks in the stationery or the collage-like composition of its printed ad."See more projects by Anagrama

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