
Hello Blog Milk readers! My name is Breanna Rose
and the lovely Ana asked me to stop by + talk about a tough subject
today: blatant copying and taking inspiration too far. While the blog
world is full of wonderful people and endless inspiration, it definitely
has it's low points as both myself and Ana have experienced before.
We'll talk about all of these things and how to approach them in a
classy and respectful manner.
With
that said, let's cover the biggie first -- blatant copying. When you've
put so much love + time into a project, it's literally jaw dropping to
see it elsewhere, unexpectedly. Once you get past the disbelief, you'll
either feel angry or flattered. Well, actually, most likely an intense mixture of the two. This
has happened to me ( from what I know ) on four separate occasions, and
each has been quite the learning experience. I handled them all
differently and now have a pretty good idea of what works and what
doesn't.
So,
first things first : no matter how hard it is, please do yourself a
favor and confront anyone who has blatantly copied you. If you don't
take action, it will always be at the back of your mind, or worse yet,
discredit your business. You can't control what others believe, so if
someone stumbles across your work for the first time, copied, they may
think you're the one in the wrong. Not good. But before you go about
confronting, always
remember that once encountered, the copier will most likely feel WORSE
than you do. Sure, you may be raging mad, but they will most likely feel
two times more embarrassed for getting caught. Carefully keep this in
mind as you start up a conversation with them.
The
best thing to do in this situation is to keep things simple. If we're
talking about an obvious copy of work, the person in question
will understand why they are being confronted right away and be willing
to listen. You don't need to go on and on about how wrong they were to
do such a thing ... deep down they already know that. Instead, focus on
two things : clearly express your disappointment and request that the
work be heavily changed or taken down. Nine times out of ten, the work
will be taken down right away and an understanding will be met without
the need for a big cage match. If that isn't the case, you may need to
be more forceful in your approach or even think about taking legal
actions. Never let somebody steal your work.
Now,
while blatant copying is easy to spot, the idea of taking inspiration
too far is where we enter the grey zone and things become complicated.
For example, maybe you have a signature design detail you use within
your work or on blog post imagery, and after awhile, you start seeing it
pop up all over the place. The reason this is so tough is because none
of us OWN circles. Or triangles. Or all those little details. All
projects are made up of shapes, color, typography, and much much much. So we own our work as a whole, but not necessarily bit by bit. If
somebody is using a simple design idea of yours, it's hard to call them
a "copier," per se, because their end result may look different.
So
what do you do? Well, be a trend setter yourself! While there is
nothing wrong with looking up to others for inspiration, try being ahead
of the curve as much as possible. Are people starting to copy you? Take
note and do something new + exciting. Always be one step ahead. While I
don't condone taking inspiration too far, I also don't think fighting
about it will solve much of anything. It's hard to prove and ends up
hurting everyone involved more than need be. Of course, if someone is
regularly taking inspiration from your work too far, then maybe it's
time to think of it as more of a blatant copying situation, in which
case you would refer back up to my first couple of paragraphs.
With
inspiration comes a fine little line. Take it in and enjoy all that you
see out there, but leave it at that. There is room in this creative
world, no matter what field you're in, to pave your own beautiful path.
Take the high road, folks. You'll feel much better about it at the end
of the day, I promise!
I'm so grateful for Breanna's help and knowledge on this subject. Please leave a comment below if you wish to share your story with us or leave questions. How do you deal with copycats?

















Ah, Breanna, so good!
ReplyDeleteThere is also the other side of this story.
I get so many requests from clients who want me to design exactly what I've designed previously or someone else.
This is our job to make sure the client or prospect understand why it's not ok.
Thank you for this!
::Marta
YES, I've had that too. I tell all of my "potential" clients that mention those words that I start from scratch for each client and treat them as their own. It's definitely NOT okay to just copy.
DeleteThis is my issue a lot of times I will get a client that is like I like this blog and I want it to look the same. They do not understand that you just can not copy it and get upset when you try to explain
DeleteThat wasn't me at all...I honestly have no idea how that comment got there. I didn't write it. - JP
DeleteI just want to say Thank You for this post. It's such a touchy and awkward subject but Breanna did a great job at looking at the possible situations in an objective way, educating about the actions you can take and what you may receive in reply.
ReplyDeleteI recently came across two websites that look A LOT like another website I visit a lot. The websites look very much the same except for colours. I haven't told the original author of the site about it. I don't want to be a taddle tale and I also don't know if she'd care that much. As far as I can tell they were all designed and developed by different people. It's a yucky situation and I'd rather just stay out of it, however the right thing to do is probably to let the original person know. Then it is up to her to figure out how she wants to handle the situation.
As they say, being copied is the biggest form of flattery.
I would say - tell the designer. I've been informed by readers a couple times before of copying and didn't involve them any further. I just took it as my own job to handle it, but was so appreciative to be told. :)
DeleteThanks for having me ANA!! :)
ReplyDeleteOh my goodness, I LOVE this post. Sometimes I have a love/hate relationship with pinterest because it makes it so easy for people to stop thinking creatively and instead start copying. In my line of work (residential design), I see it all the time. Instead of seeing a beautiful room and being inspired by it, people literally just copy every aspect of it, which sometimes, I hate to say, but I understand. For those who aren't designers/creatives, they don't know what else to do but simply copy. I try to take it as a complement and try not to let it bother me that much, because I'm not about to say "you need to paint your walls a different color," or "please return that chair," I just wish they would give credit where credit is due. I could take a few notes from the confrontation suggestions - it's just a scary thing to do :)
ReplyDeleteThis is such a great article! Such fantastic tips.
Do either of you have any ideas as to how to avoid taking inspiration too far? I would never blatantly/consciously copy someone, but I do worry sometimes that someone may think I am because they might see my inspirations clearly. It really IS a tricky thing.
ReplyDeleteYES! I think that if in your gut, you will know if you're taking something too far. If you begin to worry about it, then it's probably time to get a fresh perspective. I know there isn't an easy answer, but I hope that helps!
DeleteWhen I love a design concept that I've seen in print or on the web, I'll sit down with my sketchbook and do 5-10 versions based off of that concept. It normally ends up looking completely different than the inspiration source!
DeleteI also try to get away from my computer. Very, very far away! Creating physical distance from an internet source always helps me, especially when it involves me being outside in the fresh air.
Thank you both for sharing! While I haven't experienced any of it first-hand yet (at least I hope so), I wonder how many times you can be a trend setter?
ReplyDeleteI see why you can't prove where inspiration has been taken too far, but how can you keep going in creating new, innovative stuff all the time? If people keep taking inspiration (too seriously) all over again, then that would mean you have to create something completely new. Again. Wouldn't it be like civious circle? Plus, it must be frustrating after a while if you're happy with what you created, but feel like you have to change it again after just a little while.
- I hope this doesn't sound too confusing ;)
Another thing I've been wondering regarding the 'grey zone of copying': Would those taking inspiration too far even know that they are doing so?
E.g. When I think of my work I wouldn't consider it being 'stolen'. But maybe I'm just not aware of it? I believe that our brain works in ways that we can't even imagine. While we might not be aware of copying consciously we might still do it subconsciously.
What do you guys think of that? Would love to hear your thoughts on it :)
Helena xx
I totally think that subconscious copying happens. I'm sure there are times where we as designers do something and don't even realize maybe we've seen it before. So you're right, there's definitely a huge GREY area out there and it's just so hard to design. I typically just suggest following your gut. If you don't feel like you have copied and are simply doing your own work - that's fine!
DeleteGreat post! I totally agree that in the case of being blatantly copied, the best thing to do is to confront the person (nicely). This happened to me a couple of months ago, and I was going to ignore it, but I didn't and I'm really glad. It went a lot better than expected.
ReplyDeleteAs for being inspired, that's definitely trickier. I'm often inspired by other people's work, but I try to learn from their process instead of directly emulating their work. If you figure out the how and why behind someone else's design, you can apply that thinking to your own work, which, in another project's context, will produce a totally different result. Just directly transposing elements doesn't really teach you anything, though.
thanks bre! this has happened to me a few times before, and you're right, no matter how many times it's happened, it always comes as a shock! you've definitely done an amazing job at highlighting the reactions from both sides. i think it is incredibly important to remember that most times they do feel incredibly embarrassed so there is no need to rush into a harshly worded confrontation to get your point across. thanks for braving this subject, it's a tough one, but in this age of pinterest/tumblr/instagram/blogs and everyyyything else it NEEDS to be discussed.
ReplyDeletexx
So good to read. When my work has been copied blatantly it drives me nuts! So far I haven't encountered anyone accepting responsibility just giving me excuses about why it was ok for them to do so.
ReplyDeleteI also experience so many brides that come to me for invitation designs that want a pure copy of someone else's work...
This is such wonderful advice-brava!
ReplyDeleteNo one copies me in the blogosphere, that I know of, but this subject is particularly interesting to me because my husband is an intellectual property lawyer. We talk about this all.the.time. Copyright violations are HUGE in the blogosphere. I would love to be a voice of change for it. Very inspiring post.
ReplyDeleteCopying IS such a grey area! The reason I hate the subject...
ReplyDeleteBeing in the handmade industry this is something I see SO OFTEN & I can imagine it would be so much worse in graphic design. I recently saw a post, some poor photographer has had one of her images taken & used by large corporations on their Spring 2011 line (used in the fabrics) - it is so terrible to see. And the problem is, most people don't see anything wrong with copying or taking "inspiration"; they pull up the "There is only so many different ways you can do blah blah blah. They don't own the blah blah blah anyway".
RESPECT for others & their work is what it comes down to. And if you ARE truly creative, the idea to 'copy' or 'take inspiration' from someone else doesn't even enter your mind.
Just another person stating that copying is sometimes an (embarrassing) accident... Back in '06 I was dating a guy in a band, and he and his buddies convinced me to try my hand at writing a song. I spent hours and hours, and finally felt good about it. They all loved it, I loved it, and it was so personal and just mine. A few months later I pulled out an old Belle & Sebastian album and, to my shock, dismay, and bewilderment, there was my melody! I thought I had come up with it, but it was just some old, catchy tune that was living in my head. I was so embarrassed, and I'm glad I figured it out before I ever had the chance to perform. No one ever said anything, so maybe no one noticed. (The chorus was my own; I'd only inadverteny stolen the tune from the verses). I guess my point is, when you approach someone for copying aspects of your work (this is more of a "grey area" issue), let them down easy. It might have truly been a work from their heart.
ReplyDeleteLovely post. I've been addressing the same issues with my Design Respect initiative: http://www.iamthelab.com/design-respect/ There is a great power at our disposal when it comes to blatant copying. The creative community has the ability to rally and support, inform and suppress, with civility and swiftness. How we use it is up to us.
ReplyDeleteI also know that most of us are inspired by someone. There are very few original ideas under the sun. Hence, if someone appears to be copying, try to move with grace and kindness first. It could be sub-conscience. However, if you've protected your design via copyright or trademark, by all means, use every thing in your power to protect your work.
beautiful.. always love to see what other fabulous Blogger Creatives are up too..xo
ReplyDeletehttp://some-kind-of-style.blogspot.de
Interesting thoughts. As a photographer/designer, I try not to involve myself with policing the web for plagiarized work. If I see it, I may or may not address it. As far as I am concerned, most designers draw ideas from a pool of other creatives that they like.
ReplyDeleteMoreover, there are so many elements that get recycled in design; it is almost a waste of time trying to sift through those who are inspired by you versus those who copy you. For example, the "X" or "cross" element used in the header of this blog; how many times has that been used in fashion and graphic design?
This 100%
DeleteBrilliant post!
ReplyDeleteThere's nothing worse than people who copy your work
This is great advice! I've noticed some of the grey area copying/"inspiring" of my own work and I try very hard to just keep my work original. I figure my readers will know who I inspired and that'll be enough to make me happy.
ReplyDeleteThe issue I've had in the past year is TV producers taking posts I've written and using the people as potential cast members (I write about real people/groups sometimes). THAT is beyond frustrating. Some of them even email me that they're using the ideas and I know I can't do much about that.